Giorgio Armani likes to discover new talents. He asked the photographer Boo George to shoot his new advertising campaign for Emporio Armani. Pictures were taken in Ireland in Dollymount Strand. The light and clothes are very soft. Models have impossible names but we try to keep them in mine: Amra Cerkezovic, Benthe De Vries, Alex Wilms and Matt Trethe. Most of the pictures in www.grandtourshopping.com are also published in the most important fashion magazines worldwide such as Vogue and Harper's Bazaar.