A real special shopping tour with the elegance of Giorgio Armani. The designer and the city of Rome always had a love affair. King George congratulated Italian director Paolo Sorrentino, for the nomination of his movie “La Grande Bellezza” (The Great Beauty) at the Academy Award where Rome is filmed in the best way possible. The actor, Toni Servillo is an extremely elegant man, especially in “La Grande Bellezza” where he plays Jep Gambardella, a talented journalist lost in the Eternal City, very bored about everything but extremely cool with a big sense of humor. Giorgio Armani and Paolo Sorrentino have known each other for a long time. In this picture Toni Servillo is wearing an Armani suit on a famous roman terrace, the scene is taken from “La Grande Bellezza”. The Academy Awards will take place on Sunday March 2nd in Los Angeles and “King George” will dress the cast on the red carpet. In Rome the new Armani shop is in via Condotti 77. For a special visit contact