Camomilla opens his first Concept store in Rome

Exclusive shopping in Rome has a new spot. Our clients from can now discover or re-discover Camomilla. A fashion italian brand. It has 230 stores in Italy and about one milion clients. It has been founded 40 years ago. The new concept store opened in Via del Corso 482, a strategic street for shopping in Rome. Recently via del Corso has been voted on the top high 5 italian streets.

 The space is spread on 240 square meters on three floors. In marble, steel and white lacqued wood. Camomilla is starting a new commercial strategy based on top locations and travel retail. They have stores also in Rome in other areas such as Via Appia. In Venice you can find a boutique at the airport.

The store opened in Rome the 2nd of August and clients were invited to come and discover the new store in Via del Corso. The brand is famous for its easy fashion, very dynamic and various with dresses for every situation: from work to parties or cocktails. The prices are totally average and affordable. I will definitly take my clients there as I have a couple of tours to make in August. Everyone else should book in September for a new autumn shopping season.