GRANDTOURSHOPPING.COM INVITED AT ADN KRONOS PRESS AGENCY

This morning, August 30th 2018, I was invited in ADN KRONOS for a video interview. The press agency is located in Trastevere in Piazza Mastai. It is considered one of the most prestigious press agency in Italy and it was a great honour to talk about Made in Italy, exclusive shopping in Rome, problems and possible solutions.

The interview was led by Carmela Piccione, a great reporter who writes in a wide amount of fields such as culture, ballet, fashion and politic. She is reknown and respected. She asked me a lot about tourists. Grandtourshopping.com especially deal with clients from USA, Canada, New Zealand, Australia but we also have europeans, especially english and swiss.

Carmela Piccione asked me about the glamour of Made In Italy and I explained that clients don't want only fashion clothes, shoes and bags but also look for beautiful little things such as stripe socks from Gallo, bijoux, jewels. They even like little coloured copy books from a stationary company called Campo Marzio. They love the design. My mission is to make them discovery new brands. I love a florentine artist who works on plastic that looks like glass. He makes vases, glasses, salad bowls. His name is Mario Luca Giusti.

There are so many brands to talk about. Clients like the fact that in shops such as Cenci the salesman have an amazing knowledge on tailorship. Not only that, Made in Italy can be extremely flexible and cleaver. It is one of the best country in the world where you can find great clothes for very curvy girls. Sometimes I also have young entrepreneurs in their thirties from the New Economy. They can not dress anymore as Steve Jobs with a T shirts and a pair of sneakers. Often they need to be dressed up to discuss business on Wall Street. So I take them to buy a new italian suit without spending a fortune. I like for exemple Canali, they work extremely well, I discover them in Florence in Pitti Uomo.

The video will come out in few days, we will keep you posted. Can't wait  to see it.

In Rome The Winter collection of Max Mara, an intelligent shopping solution

In Rome the most important Max Mara flagship store is located in the most elegant street : Via Condotti. I often step by with my clients of grandtourshopping.com and I also ago to the Max and Co boutique located at the end of the street in the corner with Largo Goldoni. Max and Co is less expensive and more focused on young women.

Globally I love this italian group, a symbol of Made in Italy. They solve so many problems. For a coat, a dress, a pair of pants. I also go  to Marina Rinaldi the Max Mara brand dedicated to the curvy women.They are a fantastic solution. In a way I think Sportmax, which is more focused on design and up to date fashion is more difficult to adapt even though the clothes are interesting and you can feel and notice the research. Max Mara and Sportmax shows in Milano during the fashion week. Marina Rinaldi generally organizes a presentation in their showroom but globally my relationship with them is more focused on the product in boutiques that, as said, I often visit with or without clients.

Here below a picture of Gigi Hadid in the Max Mara Winter collection. The message is that is time for women to feel strong. You can find overcoats, animal prints, slick black leather, english tweeds, checks, pencil skirts or stirrups pants. They are teddy bear coats but also military maxis. A strange combination of Western look and conceptual style. Now the Max Mara woman demands success on her own terms and dresses accordingly.

VERSUS VERSACE AND A SPECIAL FEELING WITH ROME

Versus Versace is the young line of Versace. Very easy to wear. In Rome there are two boutiques that sell this nice brand. One is located in Piazza di Spagna 12 and the other one, called Versace Collection, is in via Veneto 104. I don't like so much to go shopping in that area but, sometimes, when I have clients from www.grandtourshopping.com to pick up in Eden Hotel or Excelsior I can easily make a pit stop in via Veneto's store.

The new fall winter 2018 campaign is based on a particular graphic design and is focused on black and white. The check mood is the key part of the Versus image for the new season. The campaign has been shot by the photographer Hanna Moon with a bunch of londonian models. The stylist of the campaign is Allegra Versace, the beloved niece of Gianni. The Art Director is Jamie Reid .

The style is relaxed and young. You have the feeling of a new generation extremely high tech and cool at the same time, they don't really follow a dress code or a particular season, they are trying to change the rules of the every day life. This is what it is all about. We don't know if they can make it but the Dream is part of every young generation, since the end of the Eighteen Century. From Goethe to Lord Byron.